RANGERS commercial and marketing director James Bisgrove has claimed that the Ibrox club’s participation in the Sydney Super Cup will land them the same benefit of an entire SPFL Premiership season.
The Ibrox club confirmed this morning that they would take part in the friendly tournament along with Ange Postecoglou’s Celtic.
The four-team competition, which starts on November 16 during the break in domestic football for the World Cup, will also feature A-League teams Sydney FC and Western Sydney Wanderers, the Australian top-flight revealed.
Outlining the financial benefits for Rangers, Bisgrove said: “We’ve been in negotiations for a few weeks for this particular opportunity and, to be frank, it’s a sizeable benefit to the club from a commercial perspective.
“I think to an extent that we’ve never had an offer of this level for two friendly games, for an international tournament.
“It’s something the board have unanimously looked at and seen as a positive opportunity for Rangers Football Club.
“To put some context around this, and we’ve spoken before, Stewart Robertson’s spoken before about the broadcast and the media values here in Scotland.
“The club’s view on that has been well documented and the participation in this event over eight days will benefit the club to the same level as an entire season in the SPFL Premiership for two friendly games.
“When we talk about wanting to maximise the commercial potential of this football club we felt this is an opportunity to really help us achieve that ambition.”